Doran
A versatile weave of Prima Alpaca, linen, and jute — refined yet timeless. Available in Slate and Graphite with custom color
Sandra Jordan Bespoke Rugs | Custom Luxury
by
Sandra Jordan and Brian Erden bring the signature luxury of Prima Alpaca into rugs — a collection born from a shared passion for natural fibers and timeless design.
Why is it special?
Distinctive Design
From classic weaves to bold bouclé textures, each rug is a statement piece.
Custom Colors
Sandra Jordan Prima Alpaca colors are available for each design, with custom colors available. We use the ARS 1200 POM system and can color-match.
Custom Sizes
From intimate accent pieces to expansive wall-to-wall installations, each rug can be crafted to the exact dimensions your space requires—ensuring a perfect, harmonious fit.
Sandra Jordan and Brian Erden unite to bring the signature luxury of Prima Alpaca into rugs. Timeless traditions reimagined for modern living.
01 Choose Your Style
The Sandra Jordan Prima Alpaca by ERDEN collection includes three styles with custom colors available:
Stinson
Stunning cut pile of Suri Prima Alpaca, inspired by natural depth and luster. Offered in Cloud, Pumice, Black Walnut. Custom colors available.
Gualala
A sumptuous boucle weave blending Prima Alpaca, Merino Wool and Mohair. Available in Ember, Flint, Pebble. Custom colors on request.
02 Choose Your Color
Select from our curated Prima Alpaca palette or request a custom shade. Using the ARS 1200 POM system, we can match any color to bring your vision to life.
03 Choose Your Size
From accent rugs to wall-to-wall installations, our looms make it possible to create the perfect fit for your space.
Discover Sandra Jordan Prima Alpaca
Visit your local showroom to feel our Alpaca fabrics, rugs compare colors and borders, and place your custom order with a design specialist.
Find a Showroom